Episode
13

Coaching Business: Boost Remote Growth with AI

The discussion explores how AI is transforming remote coaching businesses by reducing administrative tasks. Tools like Calendly and Acuity automate scheduling, cutting no-shows by 30%. Chatbots handle initial client interactions, saving coaches and clients significant time. AI-driven session analytics provide real-time feedback, enhancing coaching effectiveness. Response time tracking ensures timely client communication, boosting retention. Conversational AI for post-session surveys offers immediate insights. Real-time optimization uses live dashboards to monitor client happiness, enabling proactive adjustments. AI also aids in marketing by personalizing ad targeting and lead nurturing, significantly improving client retention by 20%.

SHOW NOTES

Action Items 

1. Explore AI-powered scheduling and calendar management tools to streamline administrative tasks.

2. Implement a conversational AI chatbot to handle initial client interactions and FAQs.

3. Utilize AI-driven session analytics to gain insights and feedback on coaching effectiveness.

4. Set a goal of responding to client messages within 24 hours using AI-powered communication tracking.

5. Investigate real-time optimization tools that can suggest coaching adjustments based on client emotional states and progress.

6. Leverage AI-powered marketing and lead generation strategies to grow the coaching business.

Outline

AI's Role in Streamlining Coaching Administrative Tasks

1. Speaker 1 introduces the topic of AI's impact on remote coaching businesses, referencing an article from Help Flow.

2. Speaker 2 highlights how AI is evolving from a futuristic concept to a practical tool for coaches.

3. Discussion on how AI can reduce the time spent on administrative tasks like scheduling and sending reminders.

4. Mention of platforms like Calendly and Acuity for automated scheduling, which can sync calendars across time zones and reduce no-shows by 30%.

The Benefits of Chat Bots in Coaching

1. Speaker 2 explains how chat bots can handle initial client interactions and frequently asked questions, freeing up coaches' time.

2. Speaker 1 expresses initial skepticism about chat bots but is convinced by the idea of chat bots acting as virtual receptionists.

3. Chat bots can guide new clients through the onboarding process, allowing coaches to focus on more important tasks.

4. Clients also benefit from chat bots by reducing their own admin work by almost 45%.

AI-Driven Session Analytics and Their Impact

1. Speaker 2 introduces AI-driven session analytics, which analyze conversations for tone of voice and facial expressions.

2. These analytics provide reports and insights to help coaches improve their coaching techniques.
3. AI can identify patterns and potential problems, such as when a client might be struggling or off track.

4. Speaker 1 appreciates how AI can help remote coaches pick up on cues that might be missed in person.

Enhancing Communication and Response Times with AI

1. Speaker 2 discusses AI systems that track response times and alert coaches if they take too long to respond to messages.

2. Setting a goal of responding to clients within 24 hours can significantly impact client retention.

3. AI can help coaches stay on top of their communication, ensuring clients feel valued and heard.

4. Speaker 1 acknowledges the importance of timely responses in maintaining client relationships.

Data-Driven Coaching and Post-Session Surveys

1. Speaker 1 introduces the idea of AI turning coaching into a data-driven profession.

2. Speaker 2 explains how conversational AI can make post-session surveys more engaging and effective.

3. Clients receive quick, conversational questions right after a session, providing real-time feedback.

4. AI can help coaches fine-tune their approach based on immediate insights, creating a built-in feedback loop.

Real-Time Optimization and Client Happiness Dashboards

1. Speaker 2 introduces the concept of real-time optimization, where AI can adjust coaching styles based on client interactions.

2. Live dashboards track client happiness in real-time, providing visual representations of clients' emotional states.

3. AI can analyze subtle shifts in tone and sentiment, even if clients aren't expressing dissatisfaction directly.

4. Speaker 1 is impressed by AI's ability to read between the lines and provide deeper understanding of clients' emotions.

AI's Role in Marketing and Business Growth

1. Speaker 2 discusses how AI can help coaches grow their businesses through personalized ad targeting and lead nurturing.

2. AI chat bots can answer questions, qualify leads, and schedule discovery calls automatically.

3. AI tools for content creation can generate blog post ideas, email sequences, and social media updates.

4. Speaker 1 is amazed by how AI can take over the hard parts of marketing, freeing up coaches to focus on their core tasks.

The Blend of Human and AI in Coaching

1. Speaker 2 introduces Help Flow's Smart Staff service, which combines human virtual assistants with AI tools.

2. This blend provides the efficiency of AI with the personal touch that is crucial in coaching.

3. Speaker 1 appreciates the balance between human interaction and AI's efficiency.
4. The conversation concludes with a thought-provoking question for the audience to consider: what time-consuming task would they hand over to AI and how would it change their coaching practice?

Notable quotes
EPISODE TRANSCRIPT

Speaker 1 

Welcome to the aim podcast, where we bring you actionable insights on AI and how to best apply it in your business, across marketing, sales, customer service and more, hosted by helpflow.com this is your guide to staying ahead in the world of AI for business. And just to blow your mind a little bit, our hosts are literally AIS talking to each other. Enjoy the show.

Speaker 2 0:00
Welcome back everybody for another deep dive this time we're talking AI and how it's shaking things up for coaching businesses, especially those working remotely. Yeah, exactly, yeah. And get this, we're looking at this article from help flow. It's called coaching business boost remote growth with AI. Okay, now help flow, you know, they work with businesses to help them get the most out of AI and virtual assistance. Interesting. And their article makes a really interesting point. This is that AI can actually help coaches spend less time on admin work and more time, you know, actually coaching, hmm. So let's, uh, let's dive in and see what they have

Speaker 3 0:34

to say. Sounds good. What I find fascinating is how AI is going from this, like, you know, futuristic thing, to a tool that coaches can actually use today, right?

Speaker 2 0:43

I mean, think about it. How much time do you spend on like scheduling, sending reminders, keeping track of everything? It's like a whole other job. Sometimes

Speaker 3 0:51

it really is, and that's where AI can come in and help streamline things. The article talks about these platforms like Calendly and acuity for automated scheduling, and they use AI to sync calendars across time zones, which is great. Oh, yeah. Not only does it save you from all those back and forth emails, emails, but it can also reduce those no shows by like, 30% 30%

Speaker 2 1:14

serious. That's huge. I can't tell you how many times I've had a scheduling mess because I forgot about the time difference. Oh, I bet it cost me a whole session once, yeah? So, yeah, I totally see how automated scheduling could be a lifesaver. And, you know, prevent lost income too. It definitely

Speaker 3 1:27

protects your time and your bottom line. But the article goes beyond just scheduling, you know, it also talks about chat bots. Chat bots, yeah, for, like, those initial client interactions and answering FAQs. Okay,

Speaker 2 1:40

I gotta be honest, I'm not sure about chat bots, don't they feel a little impersonal. Well,

Speaker 3 1:45

think of it this way, a chat bot is kind of like your receptionist, you know, it can handle those basic questions, gather information, and even guide new clients through that onboarding process. So while the chat bot is doing all that exactly, you're free to focus on, you know, prepping for your sessions or working on other high level tasks. So

Speaker 2 2:03

instead of getting bogged down at all the little details, you can focus on the actual coaching, right? I like that. And

Speaker 3 2:09

it's not just about saving time for the coach. The article actually says that clients, using chat bots, can cut their own admin work by almost half.

Speaker 2 2:18

Wow, 45% Yeah, that's amazing. So everybody wins. I think we're just getting started here, though. What other AI tools Did they mention? One

Speaker 3 2:28

that really stood out to me was aI driven session analytics. Session analytics, yeah, it's like having another set of eyes and ears analyzing everything that happens in your sessions. Okay,

Speaker 2 2:39

that sounds kind of Big Brother. How does it actually work? Well,

Speaker 3 2:43

these platforms can look at everything you know, the actual content of the conversation, right, things like tone of voice, even facial expressions if you're doing video calls, wow. And they use all that data to give you reports and insights that can help you improve your coaching. So for example, so let's say you find out that you tend to talk over your clients, or that a certain way you ask questions isn't as effective as you thought.

Speaker 2 3:04

So it's not just about what's being said, but how it's being said exactly.

Speaker 3 3:08 

It's like having a feedback system that helps you communicate more effectively. That's pretty cool. It is and it goes beyond just individual sessions. You know, these analytics can track progress over time, compare your client's current state to their goals, and even highlight potential problems like those moments when a client might be struggling, yeah, or getting off track. It's like an early warning system that helps you step in and offer support before things go too far. That

Speaker 2 3:34

would be so helpful, especially when you're working remotely and don't always pick up on those cues you would in person Exactly.

Speaker 3 3:40

And you know that thing we were talking about before response time? Oh, yeah,actually help with that too. Imagine having a system that tracks how quickly you respond to messages, okay, and alerts you if you've been taking too long to get back to someone. So

Speaker 2 3:55

it's like a virtual assistant that keeps you on top of your communication in a way. Yeah. And

Speaker 3 4:00

the article even suggests setting a goal of responding to clients within 24 hours. That

Speaker 2 4:05

makes sense. I know I'm guilty of letting emails pile up sometimes.

Speaker 3 4:09

Yeah, it happens to the best of us, but they say that just that alone can have a huge impact on client retention,

Speaker 2 4:16

because clients feel valued and heard

Speaker 3 4:18

exactly. So it seems like AI can be a real time saver for coaches, especially those working remotely. Yeah, we've

Speaker 2 4:24

seen how it can automate tasks, streamline communication and even give you valuable feedback to improve your coaching. And

Speaker 3 4:33

the key here is that it's not about replacing the human element of coaching, right? It's about freeing up your time and energy so you can focus on those deeper, more meaningful interactions with your clients.

Speaker 2 4:43

Exactly. It's not AI taking over. It's aI helping you be a better coach, right? But here's where things get really interesting. This help flow article says that AI can also turn coaching from, you know, something based on intuition, yeah, into a data driven. In profession. Let's talk about that next. A lot

Speaker 3 5:02

of coaches, especially those working remotely, you know, they tell me it's hard to really measure how effective their coaching is. Yeah, it can feel like you're kind of working in the dark, yeah, like, are you actually making a difference,

Speaker 2 5:11

right? It's hard to know if your coaching is hitting the mark. When you're not meeting face

Speaker 3 5:15

to face exactly, you miss out on those subtle cues you would pick up in person, for sure, and that's where AI can be really helpful. You know, think of it like turning on the lights in a dark room, you suddenly see everything more clearly. I like that. And the help flow article, they talk about using conversational AI for post session surveys. Post session

Speaker 2 5:35

surveys, I've tried those, but it's like pulling teeth to get clients to actually fill them out. I

Speaker 3 5:41

hear you, but with conversational AI, it's different. Imagine this right after a session, your client gets a few quick questions, okay, but they're delivered in a conversational way. You know, like, what was your biggest takeaway from today? Or on a scale of one to five? How confident are you feeling about this goal?

Speaker 2 5:59

So it's less formal, yeah, it's more

Speaker 3 6:01

like a natural extension of the coaching conversation and less of a chore to actually do exactly. And since it's automated, you get that feedback right away. Oh, wow.

Speaker 2 6:09

So you don't have to chase people down or wait weeks for responses. Okay, I'm starting to see how this could be really powerful. You know, you're getting real time insights into what's working and what's not right,

Speaker 3 6:19

and you can use that information to fine tune your approach like a built

Speaker 2 6:23

in feedback loop,

Speaker 3 6:24

exactly. And those insights can be valuable for tracking progress over time too. The article talks about AI systems that can actually monitor your clients journey toward their goals, you know, compare their progress to the targets they set right, identify patterns and even point out potential roadblocks.

Speaker 2 6:42

That's amazing. It's like having a co pilot who can see the road ahead and warn you about any upcoming obstacles. I

Speaker 3 6:49

like that analogy, and some systems can even go further, you know, and actually make recommendations based on the data they're collecting. So give me an example. Let's say your client is struggling with a particular concept, the AI might suggest you offer them some extra resources, or even try a different coaching approach that's worked well in similar situations. So

Speaker 2 7:09

it's not just giving you the data, it's actually helping you understand it and make better decisions.

Speaker 3 7:14

Exactly. It's like having a coaching mentor in your pocket. That is cool. And remember, we were talking about response time, right? That's important. Well, AI can help you stay on top of that too. So making sure you're not leaving clients hanging. Yeah, exactly. Imagine a system that cracks your response times Okay, and gives you a little nudge if you haven't gotten back to someone within a certain time frame.

Speaker 2 7:34

So it's like having a friend who keeps you accountable. Yeah, basically.

Speaker 3 7:37

And the help flow article says that setting those same day response targets can really boost client retention. It

Speaker 2 7:43

makes sense. Yeah, in today's world, people expect fast responses, right?

Speaker 3 7:48

It shows them that you respect their time and that you're really there to support them.

Speaker 2 7:53

It all comes back to creating a more personalized and effective coaching experience.

Speaker 3 7:58

Absolutely, it's like we're moving beyond that gut feeling approach to coaching and using data to guide our decisions, it's like a whole new era of coaching. And this is where it gets really exciting. The article talks about something called Real Time optimization, and this is where AI starts to feel truly futuristic. Okay,

Speaker 2 8:16

real time optimization, tell me more. Okay, so we've talked about how AI can, you know, take care of those routine tasks, right, and give us all this data, but real time optimization, that sounds like a whole other level. What does that even mean for coaches? Think of

Speaker 3 8:35

it this way, imagine you could change your coaching style instantly based on what's happening with your client. Oh, wow. Like you're so in tune with their experience, right? That you can make adjustments before little issues become big problems.

Speaker 2 8:48

You're preventing problems instead of just reacting to them exactly.

Speaker 3 8:51

And the article gives this great example. They talk about these live dashboards that track client happiness. Client happiness dashboard, yeah, you can actually see a visual representation of your client's emotional state, and it's updating in real time. Wow, based on, you know, their interactions, their feedback, how they're progressing toward their goals.

Speaker 2 9:09

So if a client starts to feel unhappy or frustrated,

Speaker 3 9:13

the dashboard might, like, turn red or something. So you know right away that something's up. It's

Speaker 2 9:17

like a warning sign that tells you to pay attention Exactly. And

Speaker 3 9:21

it goes beyond just those obvious signs of, you know, dissatisfaction. So, like, what? Well, AI can actually analyze those subtle shifts in tone and sentiment, even if the client isn't saying outright that they're unhappy.

Speaker 2 9:33

Wait. So AI can, like, read between the lines in a way. Yeah, there

Speaker 3 9:37

are tools that can analyze written feedback, emails, even speech patterns, to figure out how the client is really feeling, yeah, to pick up on those cues of, you know, uncertainty, frustration, or even excitement, it gives you this deeper understanding of their emotional state that's

Speaker 2 9:53

incredible. It's like having emotional intelligence on autopilot. I like that. And

Speaker 3 9:57

it's not just about understanding their emotions. Questions. Nobody else AI can also suggest ways to improve your approach based on what it's seeing. So it's like having a coach for your coaching. Uh huh, yeah. Kinda like if the AI picks up on some negative vibes from the client, it might suggest you try offering more personalized feedback.

Speaker 2 10:13

So it's all about using those data points to become a better coach. Exactly. This is amazing. I mean, it really feels like AI is gonna revolutionize the coaching world,

Speaker 3 10:21

and the data supports that. The article says that clients who started using these real time metrics and optimization strategies saw a 20% increase in client retention. Wow, 20% that's huge. It is when you're able to address issues early on and personalize the experience, clients feel more understood, more supported, and they're more likely to stick around. It really

Speaker 2 10:43

highlights how AI can, you know, not just make things easier behind the scenes, but actually improve the quality of the coaching itself, right?

Speaker 3 10:50

It's not just about working smarter. It's about coaching smarter.

Speaker 2 10:53

I love that, yeah, but hold on, this article goes even further. They say that AI can also help coaches grow their

Speaker 3 10:59

businesses. Oh, yeah, AI powered marketing is a game changer.

Speaker 2 11:03

It is. I mean, getting new clients is a big challenge for a lot of coaches. It is,

Speaker 3 11:07

but AI can help think about personalized ad targeting instead of those generic ads everyone sees. You can use AI to analyze your existing client data and create ads that speak directly to the people who are most likely to be interested in your coaching.

Speaker 2 11:23

It's like having a marketing expert who knows exactly who to target Exactly. And

Speaker 3 11:27

it goes beyond just ads. You can use AI chat bots for lead nurturing. Lead Nurturing, yeah, they can answer questions, qualify leads, and even schedule those initial discovery calls all automatically. Wow.

Speaker 2 11:38

It's like having a sales team working for you, 24/7, exactly. And then

Speaker 3 11:41

there are AI tools for content creation, you know, like what? Generating blog post ideas, writing email sequences, even crafting social media updates. It takes a lot of the guesswork out of content marketing, like AI is taking over all the hard parts in a way, yeah, it's freeing you up to focus on what you do best.

Speaker 2 12:00

This is incredible. I mean, it sounds like AI is really changing the coaching game from top to bottom. It

Speaker 3 12:05

is. And help flow is a great example of that. They have this service called Smart staff. What's that? It combines human virtual assistants with all these AI tools we've

Speaker 2 12:14

been talking about. So it's like the perfect blend of human and AI.

Speaker 3 12:17

Exactly. You get the efficiency of AI with that personal touch that's so important in coaching.

Speaker 2 12:22

I love it. Well, this has been an amazing, deep dive into the world of AI and coaching. It's clear that AI is transforming the coaching profession, and it's only going to get more exciting from here.

Speaker 3 12:32

I agree. It's an exciting time to be a coach. It really

Speaker 2 12:35

is. So as we wrap things up, I want to leave you with this thought, if you could hand over just one time consuming task to AI. What would it be and how would that change your coaching practice? Think about it and let us know in the comments. Thanks for joining us on this deep dive.

Speaker 1

Thanks for listening to the aim podcast if you found. Today's episode impactful. Be sure to check out helpflow.com where we help businesses maximize AI across marketing, sales, customer service and more. Visit helpflow.com today you.

EPISODE TRANSCRIPT
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