Service · Marketing Virtual Assistant

Marketing execution support, on demand.

Specialized virtual assistants for ecommerce marketing teams. Email ops, content production, paid ads, analytics, project management — done by trained specialists, managed by HelpFlow.

  • 100+ Marketing teams supported
  • 10–14d From kickoff to live operator
  • M-to-M Month-to-month, no lock-in
  • $14/hr Per VA · all-in
The gap most marketing teams hit

Strategy is set. Execution is the bottleneck.

The problem

Your in-house lead is brilliant at strategy — and buried in execution. Email QA, dashboard refreshes, ad trafficking, and calendar wrangling eat the week. The campaigns that move the number slip another sprint.

The solution

A dedicated Marketing VA who owns the execution layer. Recruited for your stack, trained on your brand, and managed by HelpFlow with weekly KPI reviews. Your lead reclaims their week — and the roadmap actually ships.

What we cover

Nine specialized lanes. One operator.

Each Marketing VA owns a defined scope inside your stack — and HelpFlow manages the operator, so quality is measured, not assumed.

  • C · 01

    Klaviyo flow setup

    Welcome series, abandoned cart, browse abandonment, post-purchase, and winback flows — built, tagged, and QA-tested in your account.

  • C · 02

    Email QA

    Pre-send proofing across desktop, mobile, dark-mode, and key clients. Link checks, UTM hygiene, and merge-tag verification.

  • C · 03

    Content production

    Long-form blog drafts, social captions, product copy, and lifecycle email content briefed to your brand voice and SEO targets.

  • C · 04

    Blog publishing

    WordPress, Shopify, and Webflow publishing with on-page SEO, internal-link wiring, schema, and image optimization.

  • C · 05

    Paid-ads operations

    Meta Ads and Google Ads campaign builds, audience hygiene, creative trafficking, UTM tagging, and weekly performance pulls.

  • C · 06

    Social-media scheduling

    Calendar planning and scheduling across Instagram, TikTok, LinkedIn, and Facebook via Later, Buffer, or your tool of choice.

  • C · 07

    Analytics dashboards

    GA4, Shopify, and Looker Studio dashboards maintained weekly — with anomaly callouts and clean source-of-truth definitions.

  • C · 08

    CRM hygiene

    HubSpot list management, deduplication, lifecycle-stage automation audits, and segment-builder maintenance.

  • C · 09

    Marketing project management

    Asana / Notion / ClickUp project ops — briefs, due dates, dependency tracking, and weekly status across campaigns.

How it works

From kickoff to KPI review in 14 days.

  1. 01

    Discovery

    We map your campaign cadence, the lanes that are eating your lead's week, and the tools your VA will live inside.

  2. 02

    Role design

    We define the VA's scope, RACI against your in-house team, KPIs we will report on weekly, and the macros and SOPs they own.

  3. 03

    4-week onboarding

    Recruiting, brand-voice training, and tool access — followed by a shadow → assist → own ramp inside your help-desk and marketing stack.

  4. 04

    Daily ops + weekly review

    VA executes daily against the operating plan. Success manager runs weekly KPI reviews and monthly business reviews to keep scope and output aligned.

AI that empowers great human experiences.

We leverage AI to empower the team to provide great brand experiences.

AI · 01

Managed Automations

Managed automations built to quickly respond and resolve routine situations — order status, returns, sizing — so Agents can go deep on the complex tickets.

AI · 02

Agent Assist

Real-time AI suggestions during agent interactions — pulled from your knowledge base, brand voice, and prior tickets so every reply is on-tone and on-policy.

AI · 03

Automated QA

AI evaluates every interaction against your quality standards — coverage moves from a 2% sampled audit to 100% automated review with human sign-off on coaching.

What clients ship with a Marketing VA

Email send-cadence doubled. Lead's calendar reclaimed.

Across 100+ ecommerce brands, the typical pattern is the same: the Marketing VA absorbs roughly 60–75% of an in-house marketer's execution load inside the first 8 weeks. Email send cadence often doubles, dashboard freshness moves from monthly to weekly, and the in-house lead returns to the strategic work the brand actually hired them for. We will share specific brand examples on the discovery call.

One number. No seat licenses.

Per-VA hourly rate, billed on actual hours worked. Recruiting, training, AI tooling, and management all included. Available month-to-month.

Frequently asked questions

Six things ecommerce marketing leads ask before they hire a VA.

  • What kind of marketing tasks can a VA handle?

    Execution, not strategy. Our Marketing VAs run the day-to-day of email ops, content production, paid-ads trafficking, social scheduling, analytics dashboards, and CRM hygiene. They follow the strategy your in-house lead sets — and free that lead up to think.

  • Are VAs dedicated to one client?

    Yes. Each Marketing VA is recruited, trained, and managed for your brand specifically. They learn your tone, your products, your campaign cadence, and your tooling — not pooled across a shared queue.

  • What tools do you support?

    Klaviyo, HubSpot, Shopify, Meta Ads, Google Ads, GA4, Looker Studio, Asana, Notion, ClickUp, Later, Buffer, WordPress, Webflow, and most of the rest of the modern marketing stack. We are platform-agnostic — VAs work inside the tools you already use.

  • How fast can a VA start?

    Most clients have a live VA in 10–14 days from kickoff. Onboarding includes role design, tool access provisioning, brand-voice training, and a 4-week ramp where the VA shadows your team before owning production.

  • Can I scale up or down?

    Yes. Billing is hourly, month-to-month. You can add hours, drop hours, or pause entirely between months. Most clients flex around launches, BFCM, and seasonal campaign loads.

  • How is quality measured?

    Weekly KPI reviews against the metrics that matter for your role (email send accuracy, ad-build turnaround, dashboard freshness, content output) plus onboarding QA on every deliverable in the first 4 weeks.

Ready to reclaim your marketing lead's week?

Fifteen minutes on a call and we'll map your campaign cadence, execution gaps, and the VA scope that gets you live in 10–14 days.